LAURA
Founder & Creative Director
ROOTED IN NORTHERN CALIFORNIA. INSPIRED BY THE NATURAL WORLD.
I grew up in the hills of Northern California, just outside San Francisco, where each spring the landscape transforms with wildflowers. That natural, effortless beauty has stayed with me—and continues to influence the way I approach floral design today.
My path originally began in hospitality, but I found myself continually drawn back to flowers. I began designing for friends and family, developing an instinct for color, texture and composition, and in 2011, founded LC Floral Design.
What started as a love for flowers has grown into a full-service floral design studio creating weddings throughout San Francisco, Napa Valley, Northern California and beyond.
When I’m not at the flower market or designing a wedding, you’ll most likely find me with my family, planning our next trip somewhere warm, or catching up on Real Housewives with a glass of champagne.
Flowers may be what I design, but creating an experience people remember is what has kept me inspired all these years.
THE STUDIO
More than 15 years later, my approach remains deeply personal, but the scale of our work has evolved.
Alongside my team of experienced floral designers, we create everything from intimate floral details to large-scale ceremony installations, suspended florals and transformative reception environments.
Each wedding begins with listening. I want to understand the overall vision, the venue, the design direction and what matters most to our clients. From there, we consider every element—color, movement, proportion, seasonality and setting—to create florals that feel intentional, cohesive and distinctly personal.
Just as important as the final design is the experience of getting there. I believe in thoughtful collaboration, clear communication and meticulous execution, working closely with our clients, planners and creative partners from the initial concept through installation.
The result is more than beautiful flowers. It’s an environment that feels entirely connected to the wedding and the people at the heart of it.